Without doubt the most powerful method of attracting visitors to your web site - and keeping them there - is by providing useful free information.
Articles which explain how to make money, or save money, or improve your business, or save time are always in demand.
You will suddenly find that more and more sites will start linking to your site when you provide valuable information.
The Supertips Internet Marketing articles are available for you to freely provide this information - and here are some effective ways of using them to promote your own business.
Choose an article that will appeal to your readers, for example "How to Profit on the Internet".
Make a copy of this report and put it on a new page at your web site.
Before the start of the report and at the end you publicise your own promotion with an eye-catching link or banner. For example:
"Click here for our TOP selling product"
or
"Purchase before the end of the month - and SAVE 30% "
On your main page where you are providing links to the rest of your web site add a line referring to this new page, for example
"Click here for today's SPECIAL Free report"
or
"Click here for our Free report - How to Profit on the Internet"
or
"Click here for a Free report to BOOST your online sales"
This is bound to incite the curiosity of your readers. They link to the report, they find the content useful and feel that you have offered a bonus instead of just a sales pitch. They will be then be inclined to click to your special links.
You can also promise that there will be another report next week, you can simply rotate reports and at the same time set up different links or banners for your own products.
A variation of Example 1 where instead of choosing one particular report you simply refer to the whole collection, for example
"Click here for a FREE collection of great Internet Marketing articles, guaranteed to boost your on-line business."
This will lead to a page where you refer to the collection at http://www.supertips.com/art/list.htm but again you surround this with your own promotions.
You mention in your ads or sales letters that there is a collection of articles and point to the page you have set up in Example 2.